Marketing Expertise

Online and offline, I have built and executed hundreds of high-performing integrated campaigns that have generated qualified leads, built pipeline and generated revenue growth. 

Across several organisations, I have led significant rebranding projects, delivering impactful new brands that resonate with customers.

I have worked with senior leadership teams to create cost-effective marketing strategies, with measurable goals and fully aligned with business objectives.

From identifying cross-sell and upsell opportunities, to boosting customer engagement and satisfaction, I have led customer marketing programmes across multiple organisations.

I have helped organisations gain the industry, customer and competitive insights they need to succeed - using best-practice product marketing frameworks.

I have helped B2B businesses spread the word, with engaging PR campaigns that have resulted in significant, relevant coverage across the trade press and tier-1 publications.

Including national and local government organisations across the UK and Europe.

Including the NHS, private healthcare providers and the social care market. 

Including global financial institutions and insurers. 

Experienced in marketing technology solutions to small business worldwide

Experienced in marketing technology solutions to multi-national enterprises